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🏄 Onboarding Experience Survey

This template was created by Kate Syuma — Founder of Growthmates, and it's part of the User-centric Growth Survey Pack, where you can find more templates like this to uncover user insights and shape your product.
🎓 Want to understand your users better and create meaningful experiences that drive product growth? Join one of the next cohorts →

1. Tell a bit more about yourself:

2. What was your main goal when signing up for [ProductName]?

⚠️ Note: update with relevant use cases / JTBDs for your product (5-7 options)
2. What was your main goal when signing up for [ProductName]?

Looking back at your registration experience, how easy was it to complete?

⚠️ Note: replace this screenshot with a relevant example of your product.
Looking back at your registration experience, how easy was it to complete?
Very DifficultVery easy
https://storage.tally.so/13a09c1c-547a-493e-9f6b-c9f9291d5fa6/Screenshot-2025-02-26-at-15.44.09.png

4. How intuitive was your first experience with the product in helping you achieve your goal?

4. How intuitive was your first experience with the product in helping you achieve your goal?
A
B
C
D

5. What, if anything, was confusing during your first experience?

Already half-way 🎉 50% of the survey completed!


6. Can you describe a moment when you realized the value of our product?

This could be when you saw its value, discovered a key feature, or something stood out. If you didn’t have that moment, share what you expected but didn’t find.

7. Rank the following features from most to least valuable based on your experience so far.

*update with relevant free / trial features associated with core value (max 10 options)
7. Rank the following features from most to least valuable based on your experience so far.
1
1
1
1
1
1
1

8. Were there any features you expected but didn’t find during your first experience?

9. How would you rate the clarity and usefulness of the onboarding instructions?

9. How would you rate the clarity and usefulness of the onboarding instructions?
Not clear at allVery clear and helpful

10. If you could improve one thing about our onboarding experience, what would it be?

11. Would you recommend [ProductName] based on your onboarding experience?

11. Would you recommend [ProductName] based on your onboarding experience?
A
B
C

12. Last thing 🙏 Would you be open to a 30-minute follow-up interview to share more about your experience?

*think about giving some appreciation like Amazon coupon for their time.
12. Last thing 🙏 Would you be open to a 30-minute follow-up interview to share more about your experience?
A
B