Realtor Workflow Survey — 3 Minutes

When you prepare for a listing appointment, how do you typically research comparable sales?

A

Pull comps manually from MLS

B

Use MLS + a separate tool (Zillow, RPR, etc.)

C

Ask a colleague or my broker

D

I mostly rely on my market knowledge

How long does it typically take you to prepare a comp analysis before a listing appointment?

A

Under 15 minutes

B

15–30 minutes

C

30–60 minutes

D

Over an hour

Outside of finding clients, what part of your job takes the most time that you wish you could do faster or skip entirely?

How do you currently share your comp analysis with your client?

A

I explain it verbally in the meeting

B

I share a printed or PDF report

C

I show them the MLS screen directly

D

I email a summary after the meeting

How often do clients question or push back on your recommended list price?

A

Almost never — they trust my judgment

B

Sometimes — maybe 1 in 4 appointments

C

Frequently — it's a regular conversation

D

Almost always — it's the hardest part

If a tool could generate a full comp analysis and a client-ready PDF report in under 60 seconds — without needing MLS access — how valuable would that be to you?

A

Extremely valuable — I'd use it every day

B

Somewhat valuable — I'd try it

C

Not sure — depends on accuracy

D

Not valuable — my current process works fine