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Sleepwear Brand

We are building a sleepwear brand rooted in deep rest and we would love your perspective. It takes about 4 minutes.

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1. What is your first name?

What is your age?

What is your age?
A
B
C
D
E

3. Where do you live?

4. What is your profession?

5. Where do you usually shop?

5. Where do you usually shop?

6. What do you most often wear to bed?

6. What do you most often wear to bed?
A
B
C
D
E
F

7. What bothers you most about your current sleepwear?

8. Which of these reflect how you usually experience rest?

8. Which of these reflect how you usually experience rest?
A
B
C
D

9. Where does rest fit most naturally into your life?

9. Where does rest fit most naturally into your life?
A
B
C
D
E

10. How do these statements about rest resonate with you?

Doesn’t resonate at all
Resonates very strongly
In a world that never stops, choosing to rest feels almost impossible.
Rest is the smartest investment you can make in yourself.
No beauty product or treatment can compete with a good night’s sleep.
Collapsing on the couch and watching TV / scrolling isn’t rest.
Wellness routines, supplements, and treatments are getting out of hand.

11. How do you currently feel about the wellness space?

11. How do you currently feel about the wellness space?
A
B
C
D

12. Beyond premium sleepwear, which of these would you find most exciting?

12. Beyond premium sleepwear, which of these would you find most exciting?

13. What would you want most out of a community centered around rest?

13. What would you want most out of a community centered around rest?
A
B
C
D

14. What would make you most excited about a brand like this?

15. Join early access list and be the first to know when we launch.