Responsibilities:
Develop and implement marketing strategies that drive user acquisition and retention.
Work closely with the product and engineering teams to ensure that marketing efforts are aligned with product goals.
Collaborate with sales teams to generate leads and close deals.
Manage the company's online and offline marketing campaigns, including email marketing, social media, content marketing, and paid advertising.
Measure and report on the effectiveness of marketing campaigns, using data to drive decision-making.
Manage the marketing budget, ensuring that resources are allocated effectively.
Stay up-to-date with industry trends and best practices, and incorporate them into marketing strategies.