Breakthrough Innovation Benchmark

Is your innovation system built to scale—or are hidden gaps slowing you down? This benchmark will help you uncover your system’s strengths, identify what’s missing, and pinpoint the innovation gridlocks holding you back. In just a few minutes, you’ll get clarity on where you stand and what it takes to reach the next level.

What Stage is your company at?

A

Early-stage startup – We are building and validating product-market fit.

B

Growth-stage startup – We have a product and users and are focused on scaling.

C

Established company – We have a successful product with a solid user base.

D

Established company – We are developing a new product within our existing portfolio.

E

Large enterprise – We are working to modernize and improve our product development processes.

Billion-Dollar Opportunities

How Do You Identify Breakthrough Opportunities? Select All That Apply at Least 60% of the time

We spot game-changing opportunities before others.

We validate ideas strategically to pick strong ones.

We uncover deep customer motivations, not just surface-level pain points.

Our vision excites stakeholders and drives execution with clarity.

We focus on improving what exists rather than defining new opportunities.

We adapt late—after competitors move first.

Weak ideas often move forward without validation.

Our vision is vague, feature-focused, or fails to inspire alignment.

How Do You Validate & Prioritize New Ideas? Select all that apply at least 60% of the time.

We use market signals to validate before investing.

We have a structured, repeatable process for testing and refining concepts.

We kill weak ideas early and back the strongest.

We use both qualitative and quantitative data to make validation decisions.

We rely too much on gut instinct instead of structured validation.

Too many unvalidated ideas make it into our roadmap.

We iterate too long without clear go/no-go points.

Our validation process is inconsistent, leading to wasted effort.

How Well Does Your Innovation Vision Align Teams? Select all that apply at least 60% of the time.

Our vision defines how we’ll reshape the market.

Teams at all levels understand and align with our innovation vision.

Vision shapes product strategy and execution.

Leadership consistently reinforces the vision through decisions and priorities.

Teams have different interpretations of what our vision is.

Our vision sounds good but isn’t specific enough to drive execution.

There’s a disconnect between our vision and what actually gets built.

Innovation efforts feel siloed rather than driving toward a unified goal.