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Brand Naming Brief / Questions for Quote

Thank you for sharing some details about your project with us.

Please provide a working title for the project that has to be named, like "HR software" or "Flowershop".

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Name

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Email

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Country

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Billing Address

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Please enter your full billing address. We need this information to prepare an offer and to avoid corrections later. Thank you.

First of all: how did you find us? If via Google, what did you type as a search?

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We need a name for a ...

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A

Company

B

Product

C

Brand

D

Other

What is your project about?

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What makes your project/brand unique or special from others?

Which customer group do you want to target?

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By when do you need the name suggestions?

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In which countries/regions do you plan to use the name?

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Do you plan to register the name as a Trademark?

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A

Yes

B

No

C

Don't know yet

Are you planning a website and need a domain for it?

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A

Yes

B

No

Have you already gathered initial name ideas (no matter how "good" they are)?

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A

No, we haven't searched ourselves yet

B

Yes

What would be the "worst" thing the name could do (apart from swear word meaning in other languages)?

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Which name style do you prefer?

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A

The name should show what it is about, e.g. Paypal, Netflix, Dropbox, Burger King, Mailchimp, Bitcoin, Dermasence.

B

The name should be a "real" word that originally has a completely different meaning, e.g. Apple (not about fruits), Diesel (not about energy), Amazon (not about nature).

C

The name should be more or less invented, e.g., Google, tumblr, Verizon, Pixar, Adidas.

D

Other

Should a specific word or word part be included in the name?

Examples: ...baby... for an infant supplies brand, ...pay... for a financial product, ...active... for a health app.

Suppose your project (company/brand/project) would be a person. What characteristics would it have?

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A

Serious

B

Easygoing

C

Other

What other names of companies, brands or products do you LIKE? What is it you like about them?

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Attention: please try to purely look at the NAME of a brand. It's not about its popularity, history, image or success.

What other names of companies, brands or products do you DON'T you like? What is it you don't like about them?

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Attention: this is also purely about the NAMES.

From which languages can the name be formed or derived?

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English

Latin-/Greek-based

Invented (no special language) like Xerox, Google, Nio, Celonis

Other

What do you expect from Namestorm?

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Please choose the option that best reflects your current expectations.

A

A smart and efficient process with a leaner scope and budget. Our main priority is to receive strong, distinctive and legally viable name ideas.

B

More guidance and a more intensive process. We may need a workshop, closer collaboration and support in discussing, evaluating and selecting the final names.

Should we know anything else about your name search?

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