The Product Lab connects CPG industry pros—buyers, founders, investors, service providers, and more—with innovative concepts, prototypes, and products from emerging brands in exchange for valuable feedback designed to help these brands grow.
Fill out this quick form to join our network!
Most brands enter critical pitch meetings or launch products blind—hoping their product resonates but getting little feedback when it doesn’t.
The truth? Success in CPG starts long before the pitch. While many brands gather consumer feedback, they often overlook the most important stakeholders in their journey: industry insiders like you.
By being part of our expert sampler community, you'll provide feedback that directly influences how these brands grow and show up on shelves. Plus, you'll be compensated for your time and expertise:
• $15 per survey for concept validation (quick online surveys)
• $100 per focus group for prototype feedback (60-minute virtual sessions)
• Free product samples for in-market product evaluation
Your privacy matters: Any information you share here will remain strictly confidential with The Product Lab team and our clients.