Page 1 of 4

ARCITECT Alignment Index

Where resonance meets readiness.

This is a self-assessment designed to help you identify where your brand is aligned — and where it may be out of sync with your vision, structure, or message.

You’ll answer 15 prompts across the three core dimensions of the ARC Framework: Each response is rated on a scale of 1 to 5. At the end, you’ll total your score and be given your ARCITECT Tier — which will help you understand what to prioritize and where to focus next in your brand and business.

Name (First)

Name (Last)

Email Address

Website (if applicable)


SECTION 1: VISION

Your vision is the internal compass behind your brand. This section explores how aligned your offers, direction, and identity feel with the deeper mission you're here to fulfill. It’s about clarity, connection, and future orientation — not just what you do, but why you do it.

I feel connected to the long-term vision and values of my brand.

I feel connected to the long-term vision and values of my brand.

My current offers reflect who I am and the work I want to be known for.

My current offers reflect who I am and the work I want to be known for.

I feel emotionally aligned with what my business is becoming.

I feel emotionally aligned with what my business is becoming.

My audience understands what I stand for.

My audience understands what I stand for.

I have clarity around where I want my brand to be in 12–24 months.

I have clarity around where I want my brand to be in 12–24 months.

Enter your Structure score (5–25)


SECTION 2: STRUCTURE

Structure is what holds your brand together behind the scenes — your systems, offers, and client journey. This section helps uncover whether what you’ve built can support where you're going, or whether things are starting to crack under pressure.

My offers are clearly structured and not overlapping or confusing.

My offers are clearly structured and not overlapping or confusing.

My backend systems support my delivery and reduce friction.

My backend systems support my delivery and reduce friction.

My client journey is consistent from first touch to completion.

My client journey is consistent from first touch to completion.

I have workflows or processes that make my operations easier.

I have workflows or processes that make my operations easier.

I’m not reinventing the wheel every time I launch or onboard.

I’m not reinventing the wheel every time I launch or onboard.

Enter your Structure score (5–25)


SECTION 3: SIGNAL

Signal is the outward expression of your brand — what your audience sees, feels, and responds to. Here, we’re checking in on how well your message, visuals, and presence reflect your depth, values, and identity. In short: does what you're putting out what you truly offer?

My brand voice and visuals reflect the true depth of my work.

My brand voice and visuals reflect the true depth of my work.

My messaging consistently attracts aligned clients.

My messaging consistently attracts aligned clients.

My content builds trust and connection — not just visibility.

My content builds trust and connection — not just visibility.

My audience clearly understands how to work with me.

My audience clearly understands how to work with me.

I feel proud and clear about how my brand shows up online.

I feel proud and clear about how my brand shows up online.

Enter your Signal score (5–25)


You’re almost there, let’s calculate your score.

Enter your total score from each section above:

Total ARCITECT Score