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Single Malt Reserve — Application

Complete this to apply for Single Malt Reserve. Matthew reads every application personally. If it’s a fit, you’ll receive a checkout link within 48 hours. Takes about 10 minutes.

Your Contact Information

Full name

Email address

Website (if you have one)

Section 1: Your Business Today

What’s your business called, and what do you do in one sentence?

How long have you been running this business?

Who is your ideal client? Be specific — not “small business owners” but “independent financial advisors with 5–15 years’ experience who want to grow beyond referrals.”

What’s your approximate annual revenue?

What’s your approximate annual revenue?
A
B
C
D
E

Where does most of your revenue come from right now? (e.g., 1:1 coaching, group programmes, speaking, retainers, products)

How do most of your clients currently find you?

What are you charging for your main offer? Do you think it’s right?

Section 2: Where You Want To Be

What does your business look like in 12 months if this year goes well? Be specific — revenue, clients, lifestyle, offers.

What’s the single most important goal for this year? (One. Not three.)

What would achieving that goal make possible that isn’t possible now?

What does a good working week look like for you? (Hours, structure, non-negotiables)

Section 3: What’s In The Way

What’s the biggest obstacle between where you are now and where you want to be?

What have you already tried to fix it?

What do you keep avoiding or putting off? (Be honest.)

Is there a decision you’ve been sitting on for too long? What is it?

What’s your relationship with selling? (Love it, tolerate it, avoid it, something else?)

Section 4: Your Patterns

When you’re at your most productive, what conditions are in place? (Time of day, environment, energy level, etc.)

What typically derails you? (Shiny objects, perfectionism, overcommitting, energy crashes, family demands, etc.)

Have you been in a mastermind, coaching programme, or accountability system before? What worked and what didn’t?

On a scale of 1–10, how confident are you that you’ll actually do what you commit to this year? (1 = I’ll probably drift / 10 = Nothing will stop me)

On a scale of 1–10, how confident are you that you’ll actually do what you commit to this year? (1 = I’ll probably drift / 10 = Nothing will stop me)

Section 5: The Numbers

What’s your monthly revenue target for this year?

How many clients do you need to hit that target?

What’s your current pipeline look like?

What’s your current pipeline look like?
A
B
C
D

What’s the one metric you should be tracking weekly but probably aren’t?

Section 6: Working With Matthew

What do you want from our quarterly calls? (Strategic direction, accountability, a kick up the arse, a thinking partner, all of the above?)

What’s the best way to challenge you?

What’s the best way to challenge you?
A
B
C

Is there anything going on outside your business that I should know about? (Health, family, transitions — only share what’s relevant.)

What would make you say “this was worth every penny” at the end of the year?

Investment Confirmation

Single Malt Reserve is $4,997 for one year, paid in full upon acceptance.

By submitting this application, I confirm:

By submitting this application, I confirm: