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How B2B startup founders convert initial interest into paying customers by upgrading their messaging and get up to 5x their reply rates and meetings booked in 90 days

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There are 14,106 different solutions in the Martech market alone, not even the entire market.
B2B tech startups are in a race against time, and lack of prioritization, market data, and proven processes are making it even more difficult.
I believe that to be successful with your go-to-market motion, the cornerstones need to be tackled properly: positioning and messaging.
All the product positioning experts are saying the same thing, this is the most important part. We’ve seen it time and time again on our podcast We’re Not Marketers.
You might think that your offer or value proposition is “good enough”, but your experimentations and new channels are not bringing enough traction.
Your messaging needs a power-up to start turning interest into closed deals—28% of the conversion equation is messaging
Let’s show the world how great your product is
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What does the process look like:

With this program, you’ll:

→ Get back “hidden” profit by going back to old leads with your new offer → Become a clear, valuable option in prospects' mind → Make prospects understand what you do and why they should buy → Achieve “message-market fit”—and make leads go “WOW” → Increase your conversion benchmark and map your GTM properly

Without having to:

→ Drastically change your product or service → Get extensive sales and marketing training → Test everything yourself and guess your messaging → Hire additional marketing resources

By participating in this program, you will get

- Trends and performance and other participants
- GTM audit and recommendations
- Outbound templates and recommendations
- Hands-on scrappy GTM collaboration
- Data-backed new value proposition
- Product deep-dive onboarding
- Weekly Loom updates and sync
- On-demand marketing consulting
- ICP documentation and research
Why work with me?
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I’m a product marketer who advised 30+ startups on the foundational piece of their sales and marketing strategy: the messaging of their product value. I was a founding solo marketer x3 and grew one of the most influential B2B podcasts in product marketing in less than 4 months with a $300 budget. Scrappy is my middle name.
As a product messaging consultant specializing in Sales-led B2B tech startups, I work directly with founders of under 50 employees and in technical sub-industries (data, cloud, security, AI, etc)
Usually, I'm hearing this from prospects:
"I'm not the best at messaging, so much so that sometimes prospects get confused about what our software is all about."
→ "I need structure, I know how to build but I don't know how to sell or to market my software."
→"Prospects don't understand our valuable our product is for them until we get them on a call. It's getting them there that is challenging."
Feeling like this too? Please fill the quick form below ⬇️
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Thank you!
-Gab