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🧠 Founder-Level Risk Sanity Check

Quickly discover the 3 risks most likely to kill your business - and how to fix them.

🚨 Why this matters

💥 50% of small businesses fail within the first 5 years. 💀 In 42% of cases, the loss of a key person is the final straw. 🧯 And yet - only 1 in 10 founders have key-person protection in place.

🎯 What you'll get

A fast, free, founder-friendly checkup that reveals your top 3 red flags, across critical risk areas:

📉 Key-person dependency 🛡️ Insurance blind spots ⚖️ Incentives & governance exposure
⏱️ Takes less than 10 minutes.
📬 You'll get your personalised snapshot by email.

We’re currently beta‑testing the Risk Snapshot. Early participants help us refine the scoring model and, in return, get a £500‑value analysis at no cost. No strings attached; we only ask for honest feedback.

✅ Get started

Enter your best email

✍️ Section 1: Company Snapshot

A brief overview of you and your business.

How many employees do you currently have?

What's your role?

🧠 Section 2: Key-Person Risk

💡 Replacing a key team member costs an average of 6x their salary.

If your CTO or dev lead left tomorrow, how much of their knowledge is documented and accessible?

If your CTO or dev lead left tomorrow, how much of their knowledge is documented and accessible?

Do you have employment contracts with IP assignment and non-competes in place for key roles?

Do you have employment contracts with IP assignment and non-competes in place for key roles?

Is there someone who could step in if a founder or senior leader was unavailable for 3+ months?

Is there someone who could step in if a founder or senior leader was unavailable for 3+ months?

🛡️ Section 3: Insurance Stack

🔐 Only 12% of founders have Key Person Insurance. Most don’t know their policy limits

Which of the following insurance types does your company currently hold?

Which of the following insurance types does your company currently hold?

Do you know the coverage limits and exclusions of your cyber or D\&O policies?

Do you know the coverage limits and exclusions of your cyber or D\&O policies?

Would your business survive financially if your main cloud provider was down for 48 hours?

Would your business survive financially if your main cloud provider was down for 48 hours?

📈 Section 4: Incentives & Governance

🧩 1 in 5 SMEs would shut within 6 months after losing a key person.

Do you offer equity or options to employees?

Do you offer equity or options to employees?

How is vesting structured?

How is vesting structured?

Do you have a board or advisor group that reviews company risks quarterly?

Do you have a board or advisor group that reviews company risks quarterly?

🔍 Final Reflection

🚨 What’s your biggest concern around risk right now - if anything?

✅ Would you like us to email you a free snapshot of your 3 most critical risks?

✅ Would you like us to email you a free snapshot of your 3 most critical risks?
That's it. Hit submit next. We'll get the wheels in motion and send you your results.