Welcome to the Making the Brand Assessment, where we'll help you evaluate whether your brand is thriving or barely surviving. This assessment is broken down into eight sections, each analyzing a key component of your brand. As you work through the questions, your responses will be scored using a rating system, culminating in a final result. By the end of the game, you'll have a clear understanding of where your brand stands and what areas need attention. You only need less than 5 minutes to play.