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AgeTech Startup Blueprint Workshop - Dec 2nd, 2025

Every founder feels the pressure to move fast, raise funding, and get their product out the door. It’s tempting to skip research because it feels slow or unglamorous - but the truth is, skipping this phase is the fastest way to build something no one wants.
I can’t tell you how many times I’ve watched smart founders burn months (if not years) and their life savings - because they chased anecdotes instead of evidence.

You had a great idea. Maybe it came from watching a parent or grandparent struggle.

So you jumped in. Built an MVP. Maybe even a second version.

But you’re not getting traction - and now you’re wondering why.

Here’s the real reason: You’re still guessing.

❌ Before this workshop:

- You’re unsure what features to build (or rebuild)
- You’re not sure who your actual customer is - or how to reach them
- You’re making product decisions based on gut, not signals
- You’re wasting time - and deep down, you know it

✅ After this workshop:

- You’ll know exactly who to talk to and what to ask
- You’ll learn to uncover what your users actually want and what your customers will pay for
- You’ll walk away with a clear plan for what to validate, who to validate it with, and how
- You’ll be able to confidently summarize your findings to your team, advisors, or investors, and walk away with insights that make your pitch deck harder to ignore

🧠 What You’ll Learn

This workshop will give you a structured method to map your assumptions, and finally do the work too many founders avoid - so you can stop guessing and get the clarity you need.

It’s a hands-on, actionable system, I now call the AgeTech Startup Blueprint - not a lecture. You’ll leave with a repeatable blueprint, not just notes - a framework you can use again and again as your product evolves.

We’ll cover the full research phase every startup skips (and regrets later):

- How to run a competitive analysis and spot white space

- How to talk to users (older adults, caregivers) to understand their world

- How to talk to customers to uncover willingness to pay

- How to synthesize your findings so your team doesn’t keep building on disproven assumptions.

You’ll get the exact scripts, questions, templates, and mapping tools I’ve used for almost 10 years to help AgeTech startups avoid dead ends and build what the market actually wants.

🎓 Why Learn From Me?

I’ve been in the trenches myself - co-founding one successful AgeTech startup and serving as the first employee and only gerontologist at another. Since then, I’ve helped founders sidestep the pitfalls of building on assumptions and move faster toward product–market fit.


his is the same blueprint I’ve used for nearly a decade to help founders figure out:

- What to build
- Who to build it for
- And how to talk about it so people actually care

❓ Who This Is For

- You’re a first-time or early-stage founder in the AgeTech space
- You’re pre-product, pre-revenue, or post-MVP but still not getting real paid traction
- You’re ready to stop guessing and start validating like a pro

🪄The Transformation

You came in with good intentions - and a lot of guesses.

You’ll leave with clarity, confidence, and a blueprint to move forward.

You’ll leave with data-backed direction.

This workshop helps you:

- Stop chasing every idea and get laser-focused on what actually matters
- Translate user insights into better product, sharper messaging, and stronger pitches
- Build something your users understand, your customers want, and your team can rally behind
And while funding can never be guaranteed, here’s the truth: investors pay attention when you can clearly show who your customer is, what they care about, and why they’ll pay. This workshop helps you build that evidence.
Date & time: December 2nd, 12pm EST.
Price: $399.
⚠️ Spots are limited. We’re keeping the cohort small so every founder gets personal attention.

Don’t waste another 6 months building the wrong thing. Apply now to join a small, focused group of AgeTech founders who want real traction - not false signals.

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Which of the following have you already done (if any)?

No judgment - this just helps us understand where everyone’s starting from.

Which of the following have you already done (if any)?

This workshop is designed to help AgeTech founders validate their ideas and move forward with clarity. What are you currently unsure how to do, and how do you hope this workshop will help you overcome that?

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