Análise de Franqueabilidade


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GrauFranqueabilidade

Meu produto ou modelo de negócio não possui nenhuma característica inovadora.

Meu produto ou modelo de negócio é altamente inovador, oferecendo aspectos de inovação claros e disruptivos.

Meu produto ou modelo de negócio apresenta algumas características inovadoras.

Como você avalia o nível de inovação/pioneirismo do seu produto ou modelo de negócio?

Meu produto ou serviço é claramente distinto, possuindo mais de 3 diferenciais importantes ou mesmo exclusividade por tecnologia, design, patente ou outro.

Meu produto ou serviço é similar ou inferior aos concorrentes, sem diferenciais significativos.

Meu produto ou serviço possui entre 1 e 3 diferenciais claros em comparação aos concorrentes, como tecnologia, design ou métodos exclusivos.

Como você classificaria os diferenciais do seu produto ou serviço em relação aos principais concorrentes no mercado?

O mercado endereçável é insuficiente para viabilizar a expansão de uma nova rede franqueada no meu segmento.

O mercado endereçável brasileiro alcança parcela importante da população brasileira.

O mercado endereçável é próximo a totalidade da população brasileira (exemplo: colchões, toda a população precisa de um para dormir).

Considerando o segmento de mercado do seu negócio, como você avalia a demanda (MERCADO ENDEREÇÁVEL, SEM CONSIDERAR CONCORRÊNCIA OU POTENCIAL) atual para a expansão de uma nova rede franqueada?

Estou em um mercado novo, com nenhum ou poucos participantes até o momento, representando uma oportunidade clara de crescimento com pouca concorrência.

O mercado apresenta uma concorrência moderada, com alguns concorrentes estabelecidos, mas ainda há espaço para crescimento.

Estou em um mercado saturado e/ou dominado por um ou mais concorrentes de maior porte e experiência, o que torna a expansão mais desafiadora.

Como você descreveria o estágio atual do mercado para o seu tipo de negócio em termos de concorrência?

O meu negócio apresenta requisitos moderados de qualificação técnica e capital inicial.

A operação do meu negócio exige alta qualificação técnica, e um capital inicial acima de R$1 milhão.

O negócio exige uma baixa qualificação técnica e um capital inicial abaixo de R$500 mil, tornando-o mais acessível para uma ampla gama de empreendedores.

O quão acessível você avalia que seu negócio é para potenciais franqueados em termos do capital necessário e do preparo técnico para operar o negócio?

Meu negócio alcança lucratividade acima de 12% sobre o faturamento bruto, rentabilidade acima de 50% ao ano (sobre capital investido) e/ou um prazo de payback inferior a 48 meses.

Os indicadores financeiros são moderados, possivelmente apresentando alguma combinação de critérios dos níveis "Baixo" e "Alto".

Meu negócio apresenta lucratividade abaixo de 5% sobre o faturamento bruto, rentabilidade abaixo de 15% ao ano (sobre capital investido) e/ou um prazo de payback superior a 60 meses.

Levando em conta as margens, lucratividade, rentabilidade e o prazo de payback, como você classificaria a atratividade financeira do seu negócio?

Nosso negócio está em operação há menos de 12 meses, é relativamente novo ou muito recente, e ainda estamos definindo e ajustando nosso modelo operacional.

Nosso negócio está operando há mais de 5 anos, possui um know-how bem desenvolvido, testado na prática e é amplamente aceito no mercado em que atual.

Nosso negócio está operando entre 1 a 5 anos, temos um modelo de negócio que foi testado e recebido feedback positivo do mercado, mas ainda estamos em processo de aprimoramento.

Considerando o tempo de operação do seu negócio e o estágio de desenvolvimento e aceitação de sua marca pelo mercado, qual das seguintes opções melhor descreve o seu negócio?

Possuo experiência relevante ligada à atividade-fim do negócio, com pelo menos 1 experiência significativa de duração entre 1 e 3 anos.

Tenho um longo histórico de experiência relevante ligada à atividade-fim do negócio, com pelo menos 1 experiência significativa que dura mais de 3 anos.

Tenho pouco ou nenhum histórico de experiência anterior ligada à atividade-fim do negócio, ou minha experiência nessa área é inferior a 1 ano.

Levando em consideração tanto a relevância quanto a duração da sua experiência profissional ligada à atividade-fim do seu negócio, como você avaliaria sua experiência?

Minha disponibilidade financeira está entre 50% e 80% do capital necessário para operar e expandir o negócio de forma adequada.

Tenho total disponibilidade financeira ou acesso a pelo menos 80% do capital necessário, podendo alcançar ou exceder 100% do necessário para o negócio.

Possuo nenhuma ou muito pouca disponibilidade financeira, com acesso a menos de 30% do capital necessário para o negócio.]

Considerando o capital próprio e/ou o acesso a investidores, qual percentual do capital necessário para implantar o projeto de franquias e realizar todos os esforços para a expansão da rede e suporte aos futuros franqueados?

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Use this for a simple and visual way of rating things. Get to know your customers’ opinions about your product or service for example.

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Use this to display any type of text. You can format it as you want and customize it to your needs.

Use this for long form answers without character limits.

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Add a title to a question in your form. For example: ‘Ready to join our team’ as a part of an application form.

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Divider

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Heading 1

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Hidden fields

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Date

Email

Link

Number

Phone number

Short answer

Time

Label

Linear scale

Matrix

Multiple choice

Multi-select

New page

Payment

Question

Ranking

Rating

Respondent's country

Signature

Text

Long answer

‘Thank you’ page

Title

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Export all form submissions to {{integration}}. Note that exporting may take some time for forms with many submissions.

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Capture unfinished form responses before respondents submit your form.

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Análise de Franqueabilidade

Olá, qual é o seu nome?