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Welcome to BookMe+ Job Applicant form !

Job Opportunity: Digital Campaign Marketing Manager

Location: Phnom Penh, Cambodia

Employment Type: Full-time

Company: BookMeBus & BookMe+

Job Overview

We are seeking a Digital Campaign Marketing Manager to lead and execute innovative marketing strategies across both platforms. This role requires a dynamic and data-driven marketer who excels in digital campaign management, brand storytelling, and performance marketing to drive user engagement and business growth.

Key Responsibilities

Marketing Strategy & Campaign Management

• Develop and execute integrated digital marketing campaigns to drive awareness, engagement, and conversions for both BookMeBus and BookMe+.

• Create and manage seasonal, promotional, and thematic marketing campaigns, ensuring alignment with brand identity and business goals.

• Optimize campaigns for brand positioning, user acquisition, and retention across digital channels.

• Collaborate with cross-functional teams (product, sales, and customer service) to ensure a consistent user experience.

Digital Advertising & Performance Marketing

• Plan and execute paid media campaigns (Google Ads, Facebook, Instagram, TikTok, YouTube, etc.) with a focus on ROI and customer acquisition.

• Track, measure, and report on campaign performance using Google Analytics, Facebook Ads Manager, and other analytics tools.

• A/B test ad creatives, landing pages, and messaging to improve conversion rates.

• Develop remarketing and retargeting strategies to maximize user engagement.

Content & Social Media Marketing

• Oversee content creation and digital storytelling for both platforms, ensuring content resonates with target audiences.

• Develop and implement social media strategies that align with brand voice and business objectives.

• Manage influencer partnerships, KOL collaborations, and UGC (User-Generated Content) campaigns.

• Drive engagement through interactive content formats (videos, polls, challenges, etc.).

Qualifications & Experience

• Strong knowledge of Google Ads, Facebook Business Manager, TikTok Ads

• Experience with event marketing, travel marketing, or ticketing platforms is a plus.

• Creative mindset with the ability to develop compelling campaigns that engage and convert users.

• Ability to multitask and manage multiple campaigns across different brands.

Why Join Us?

• Hands-On Learning & Growth

• Dynamic & Supportive Work Environment

• Career Advancement Opportunities

• Networking & Collaboration

• Fun & Engaging Work Culture