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Trust-o-Meter for Payments

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Trust Building How well does your platform establish trust with new women users?​

Trust building, the first stage of a trust life-cycle, involves users familiarising themselves with a digital platform either individually or through proxies like family members and intermediaries. ​

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Platforms can generate greater trust by incorporating features designed for the three determinants of a user's decision-making (platform value, care system, and user resilience) and accounting for constraints in the user's agency. This can improve the adoption of a platform by new women users.​

1. Can your platform make and receive payments in a low-network or no-internet setting (e.g. UPI123 Pay using mobile network instead of internet)? ​ ​

1. Can your platform make and receive payments in a low-network or no-internet setting (e.g. UPI123 Pay using mobile network instead of internet)? ​ ​
A
B

2. Does your platform provide the option to create multiple user profiles (e.g. Netflix viewer profiles, account switching on Gmail)?​​​

2. Does your platform provide the option to create multiple user profiles (e.g. Netflix viewer profiles, account switching on Gmail)?​​​
A
B

3. Is your platform represented by a human mediator (e.g. intermediary or relationship manager) who can provide users assistance? ​

3. Is your platform represented by a human mediator (e.g. intermediary or relationship manager) who can provide users assistance? ​
A
B

4. Does your platform provide a visual explainer (e.g. flowcharts, next step preview) to show the user the flow of their actions in relation to the outcome?​

4. Does your platform provide a visual explainer (e.g. flowcharts, next step preview) to show the user the flow of their actions in relation to the outcome?​
A
B

5. Does your platform conduct user research and incorporate locally-relevant symbols (e.g. rupee instead of a dollar, brown-skinned people icons) into the user interface? ​

5. Does your platform conduct user research and incorporate locally-relevant symbols (e.g. rupee instead of a dollar, brown-skinned people icons) into the user interface? ​
A
B

6. Does your platform integrate voice-recognition interaction (e.g. speech-to-text functionality, audio confirmation)?​​

6. Does your platform integrate voice-recognition interaction (e.g. speech-to-text functionality, audio confirmation)?​​
A
B

7. Does your platform provide a simulation that enables users to test the platform before initiating an actual transaction (e.g. a product tour, a "trial mode")?​​

7. Does your platform provide a simulation that enables users to test the platform before initiating an actual transaction (e.g. a product tour, a "trial mode")?​​
A
B

8. Does your platform provide the user textual and visual indicators on the status of a transaction (e.g. check-mark symbol, text confirmation)?​

8. Does your platform provide the user textual and visual indicators on the status of a transaction (e.g. check-mark symbol, text confirmation)?​
A
B

9. Can a user retract transactions on your platform (e.g. undo and redo options, a cancel button)?​

9. Can a user retract transactions on your platform (e.g. undo and redo options, a cancel button)?​
A
B

10. Does your platform provide at least two routes to complete a transaction (e.g. a QR Code and a phone number)?​

10. Does your platform provide at least two routes to complete a transaction (e.g. a QR Code and a phone number)?​
A
B