We’re running a new survey to build a picture of what’s happening in the sector's digital content. One Further works with museums, theatres and other cultural clients on content strategy, as well as analytics, usability and marketing. In 2022, we ran our first sector survey on digital content, and now we're running it again to share what's on the agenda in 2025.
This survey is open to anyone who works on digital content at a cultural organisation anywhere in the world (although if you don't work in content but you're interested in the report, just tell us in the survey when prompted). We'll share the findings in the autumn.
There are prizes too! For every valid response*:
- Enter a draw for prizes (workshop, content strategy books or a special mystery prize)
- We'll plant five trees (via Ecologi)
About your data
We'll say which organisations have completed the survey. Otherwise, responses will be kept confidential. Findings will be presented in the aggregate, and specific responses won't be attributed to individual organisations. *
Read the full T&Cs here.
