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Hola Health: Performance Marketing Manager

Remote

$100k-$120k

About Hola Health:

At Hola Health we are on a mission to transform the healthcare sector by providing accessible healthcare solutions ranging from on-demand telehealth consultations with AHPRA accredited doctors, to same-day medicine and pharmaceutical product delivery all around Australia.

About the role:

The role will involve the planning, implementing, testing, and optimising of all paid advertising campaigns across digital mediums (Google Ads, PMax, Facebook Ads, Bing, Instagram and TikTok etc). The role includes ownership of the associated analytics & reporting.

Role responsibilities :

Effective keyword selection and audience targeting.

Launching and optimizing SEM and other digital campaigns.

Monitoring and optimising accounts for volume, revenue, CPA and engagement targets

Test variations of ads, landing pages, audiences and other campaigns to drive growth.

Working with the in-house design team to create the required assets

Working with selected agency partners.

Produce weekly, monthly, and as-required reports for management.

Competitor analysis.

Maintain and improve ROI of ‘always on’ campaigns

Suggest, develop, and test new campaigns across paid media channels.

Maintain partnerships with PPC ad platforms and vendors.

Staying updated with the latest performance marketing trends and technologies.

Collaborate with other marketing team members to optimise customer comms experience for maximum ROI & LTV

Role requirements:

· Minimum of 4-5 years' experience PPC Google, Bing, display and paid social media marketing

· Strong understanding of analytics implementation (GA4) and tagging (GTM).

· Strong written English – Ad copy will require grammatical accuracy

· Highly analytical

· Strong personal communication skills

· Creativity- flexible and able to adjust strategies in response to changing market trends and consumer behavior

About you:

Working in a startup is different. You need to be smart, resilient & self-motivated. You like (calculated) risk taking, grabbing the initiative, and tackling a big challenge. You must be a constant learner, be curious & willing to challenge the status quo. You have strong analytical skills and enjoy using data for better decision making. Your motivated by finding better ways of doing things.

What’s in it for you?

· Ability to do your job in a truly flexible environment

· Genuine career opportunities in a company that’s creating new jobs everyday

· Work in a small team along with the founders to make a real impact

· Flexible working policy

Every member of our existing Hola Health team is an enrichment to our diversity of experiences, perspectives and backgrounds, and exposes us to unlimited ways of understanding people, problems, and how to design solutions.

Health challenges are indiscriminate, and so are we. Our employees know our customers because they are our customers. At Hola Health, we are united by a single uniting factor; the drive to improve quality of life for all people through healthcare.

We are committed to developing an equitable, barrier-free recruitment process and work environment, and we encourage all interested applicants to apply.

If the next step in your career feels like the time to start contributing to a deeply impactful mission, surrounded by forward-thinkers and innovators, we hope you’ll consider applying to join our team.

How to apply:

To apply for this position, please submit your resume and cover letter to give us an understanding about the experiences and abilities that have shaped you to be a great match for this position.

Hola Health: Performance Marketing Manager

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