Your Way Marketing Questioner

All About You

Your Full Name

Your Business Name

Email

Basic Business Info

1. What’s the name of your business, and what do you do? (Tell us about your company and the services/products you offer.)

2. How long have you been in business?

3. Do you have a website or social media pages? (Drop your links here!)

Brand & Target Audience

4. How would you describe your brand’s personality? (E.g., professional, bold, fun, high-energy, luxury, down-to-earth, etc.)

5. Who is your ideal customer? (Age, interests, lifestyle, who do you want to attract?)

6. What makes your business stand out from competitors?
• What problems do you solve better than anyone else?
• What’s your biggest competitive advantage?

7. Are there any specific messages or values you want your brand to communicate?

8. If your brand were a celebrity, who would it be and why?

Social Media & Marketing Goals

9. What social media platforms are you currently using? (Check all that apply: Instagram, Facebook, TikTok, LinkedIn, etc.)

Facebook

Instagram

Tik Tok

10. What’s your biggest goal for social media? (Choose one)

A

• More social media growth (followers, engagement, brand visibility)

B

• More content that generates leads and sales (conversions, inbound inquiries, customer acquisition)

11. Why is this your main priority? (Explain your biggest challenge or struggle.)

12. What areas of your social media do you want to improve? (Check all that apply:

Consistent posting

Engagement

Brand voice

New strategy

content quality

13. What’s been your biggest challenge with social media marketing so far?

Budget & Services

14. What’s your monthly budget for social media marketing? (This helps us determine the best package for your needs.)

• $500–$1,000

• $1,000–$2,000

• $2,000+

15. What level of service are you looking for? (Check all that apply:

Content creation

Account management

Strategy development

Full-service social media marketing

Expectations & Vision

16. What’s your ultimate goal for your social media presence? (Brand awareness, lead generation, thought leadership, etc.)

17. How do you measure success? (Leads, engagement, sales, reach, etc.)

18. What key results do you expect within the first 90 days?

19. What long-term outcomes do you want to achieve in 6+ months?

20. Is there anything else you’d like to share about your business or goals?

Marketing Approach

21. Which type of marketing support are you looking for? (Choose one)

A

Content-Based Marketing Support – You provide the content (video clips and photos), and we handle the rest. We’ll send you reel scripts, edit your videos, and take care of marketing strategy across multiple platforms, posting, and optimization, ensuring your content stands out and reaches the right audience.

B

Full-Service Marketing – We handle everything from start to finish. Our team captures video content, develops a marketing strategy across multiple platforms, creates and manages all content, and ensures increased exposure, broadening your marketing potential.

Next Steps: Let’s Make Your Social Media Work for You!

At Your Way Marketing, we don’t just post content, we create strategic, lead-generating content that positions your brand as the number one choice in your industry.

• Done-for-you content marketing that attracts the right audience.

• A strategy designed for business growth, not just likes and followers.

• Tailored video and social media content that converts.

Ready to take your content to the next level? We’ll review your answers and recommend a package that fits your needs. Expect a follow-up soon!