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Social Media Audit
Do you know how well your social media performed last month?
Q1
A
Yes, I check my posts and insights regularly
B
I have a general idea, but I don’t track anything specific
C
I only notice when something randomly does well
D
No idea, I just hope it’s working
Do you have any system for knowing what to post each week?
Q1
A
Yes, I plan my posts ahead of time
B
I think about it loosely but nothing is organized
C
I only post when I remember
D
No, I never plan anything
How consistent are you with posting?
Q1
A
I post multiple times per week
B
I post maybe once a week
C
I post every now and then
D
I disappear for weeks (or months) at a time
How often do you show what your business is doing day-to-day?
Q1
A
Every day or almost every day
B
A few times a week
C
Rarely
D
Never
If someone new visited your profile right now, would they understand what your business does?
Q1
A
Yes, immediately
B
They’d figure it out eventually
C
They would be confused
D
No shot
Do your posts actually show your work, your services, or what you offer?
Q1
A
Yes, regularly
B
Sometimes
C
Rarely
D
Pretty much never
Do people ever message or comment because of your posts?
Q1
A
Yes, consistently
B
Sometimes
C
Rarely
D
Never
Do your photos/videos usually look clear and professional?
Q1
A
Yes
B
Sometimes
C
Rarely
D
No
Have you ever gotten a customer or client from your social media?
Q1
A
Yes, multiple
B
Maybe one or two
C
Possibly but I’m not sure
D
Never
Do people say they found you through your posts or profile?
Q1
A
Yes
B
Occasionally
C
Rarely
D
Never
Do you feel confident sending a potential customer to your socials?
Q1
A
Yes
B
Kind of
C
Not really
D
Absolutely not
Is your pricing/services/info easy to find on your page?
Q1
A
Yes
B
Somewhat
C
Not really
D
Not at all
How often do you think about improving your social media?
Q1
A
Weekly
B
Monthly
C
Only when things are slow
D
Never
How much effort do you put into your socials?
Q1
A
A lot, I try hard
B
A decent amount
C
Not much
D
Barely any
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