One moment. One person or audience. One expression of who you said you are. It does not have to be big. It has to be honest. The test is simple: after you do it, does your positioning statement feel more true than it did yesterday?
PART 1 · CARRY YOUR WORDS FORWARD
PART 2 · THE ONE MOMENT — Choose which you will do:
PART 3 · AFTER THE MOMENT — Complete this part after you've done it, not before. The questions are designed to be answered from experience.
PART 4 · ONE THING TO NOTICE — Between now and Session 3: how many decisions do you make this week that your positioning statement would have made differently? You don't have to change them. Just notice. That notice is the data.