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S5 · 72 Hour Bridge · Your Container Is Tested

Your Container Is Decided. Now Read What the Work Revealed.

PART 1 CARRY YOUR DECISION FORWARD

Keep your container decision visible as you do this work.

My journey archetype and sequence from discovery to yes

My access point and what needs to be true for it to be ready

PART 2 THE WORK YOU DID

You were assigned four tasks after Session 5. Record what you actually completed before you read what it revealed.

Which of the four tasks did you complete, and what did you actually do?

What did you produce? Name the actual output.

PART 3 WHAT THE WORK REVEALED

Read what the work told you.

What did you learn? What did you discover that you did not know before you started?

Did anything shift in your container decision as a result? If yes, what changed and why?

What do you now know needs to be built? Be specific. Bring this list to Session 6.

What is the one thing most likely to stall the build after Session 6 and what is your plan for it?

PART 4 BRING THIS BACK

Return this completed bridge at the start of Session 6. Your reflection, especially what you learned and what you know needs to be built, is the starting point for the final session.

One thing to notice between now and Session 6: every time you encounter a business whose customer journey feels effortless and clear, ask yourself what made it feel that way. That question is the design principle you are looking for.