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The TCM Identity Check

Is Your Branding Saying What You Think It's Saying?
Your marketing can only be as clear as the identity underneath it.
Take this free, two-minute Identity Check to see whether your brand, messaging, and marketing are working from the same foundation.
This doesn't work unless you're totally honest answering these seven questions. No marketing jargon. Let's get clear.

1. Can you explain what makes your brand different without listing your products or services?

A
B
C

2. If someone landed on your website for 30 seconds, would they understand who you are, who you serve, and why they should care?

A
B
C

3. Do your website, social media, sales materials, and customer experience feel like they come from the same brand?

A
B
C

4. Does you know the ONE thing you want people to associate with your. brand?

Not five things. Not your list of services. The thing.
A
B
C

5. Does your current marketing reflect the business or organization you are becoming?

A
B
C

6. When you create marketing content, do you know what you want to accomplish?

A
B
C

7. If one of your best customers referred you today, could they explain why someone should choose you?

A
B
C
Your Identity Check is ready.
Tell us a little about yourself, then see your result.

First name

Email address

Business/organization name

Which question made you stop and think the most?

There's no right answer. I'm curious what stood out to you.
The Curated Misfits
Identity is Architecture™