As Area Sales Representative for the Eldoret/Mombasa region, you will drive sales and brand visibility for Vision Plus home appliances and consumer electronics across a defined territory. You will manage a network of retail outlets, offline distributors, and key accounts — achieving volume and revenue targets, executing trade campaigns, training retail staff, ensuring product visibility, and reporting market intelligence to the Head of Sales. This is a high-autonomy, field-first role for a self-driven sales professional who thrives on the road.