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Growth & Community Marketer

Growth & Community Marketer
Surf2Fan — Fully Remote

Mid-Level to Senior

We built a marketplace for indie creators, doujin makers, fan-artists in Korea — over 150,000 sellers and 2 million members. Now we're building a global version, and we need someone to own the product experience from the ground up.

This is a founding role. You won't get a backlog of tickets. You'll get a market, a thesis, and the freedom to figure out what to build.

What you'll own
Know our people better than anyone: Gen Z North American otaku, fandom, and Artist Alley communities. You don't study this audience — you're part of it.
Decide what we make and where: what content, what platform (X, Discord, TikTok, wherever they live), what tone, and why — then run it.
Build the voice. Set a tone and manner that feels native to the scene, not like a brand trying too hard.
Work directly with creators. You bring ideas with enough vision and direction that artists can run with them. You sketch the concept — rough references, moodboards, direction — so the team can align fast, then lead the collaboration with real artists to make the final thing.
Run community like you mean it. Show up in Discord and on X with a point of view, and have fun doing it. The energy should be real.

Who you are

3+ years in social media, community management, content, or brand marketing — ideally in gaming, entertainment, anime, or the creator economy.
You live in this culture. You already know the in-jokes, the etiquette, the difference between a brand that gets it and one that's cringe.
You have taste and judgment about tone. You can say "here's the goal, here's the voice, here's why" before anything gets made.
You move fast. You turn an idea into something the team can see and react to, then bring artists in to make it real. You know what's good and what isn't.
Self-starter who gets genuinely excited and runs with it. You propose; you don't wait for a brief.

What this role isn't

A channel operator who schedules posts someone else wrote.
Someone who needs a strategy handed to them before they can start.
Someone who'd approach otaku/fandom as a "target segment" from the outside.

Tell us a bit more about yourself

Anything else we should know?

Upload your resume and cover letter

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