Page 1 of 1

Senior B2B Google Ads Strategist / Paid Media Lead

Advertidea — Full-time | Primarily on-site in Karachi Every channel. One team. Built to perform. Advertidea is a full-service performance marketing agency. We are hiring a senior paid acquisition leader to guide our existing team and take ownership of strategy, diagnosis, and performance. We are not looking for an executor. We already have a small paid media execution team. We need someone who can lead the function — think critically, diagnose issues, challenge assumptions, develop strategy, guide the team, and take ownership of paid acquisition performance. You should bring deep B2B Google Ads expertise, with strong experience across Microsoft/Bing Ads, Salesforce or a similar CRM, HYROS or advanced attribution, conversion tracking and analytics, longer B2B sales cycles, and paid media team leadership. Role details • Full-time • E141, Block 7 Gulshan-e-Iqbal, Karachi • Standard working hours: 11:00 AM–7:00 PM Pakistan time • Lunch: 2:00–3:00 PM • Regular workweek: 5 days • Saturday: 5-hour work-from-home shift, 12:00 PM–5:00 PM Please review https://www.advertidea.com before applying.

Full name

Email address

Phone / WhatsApp number

City and country

LinkedIn profile URL (optional)

Years of Google Ads experience

Years of B2B paid search experience

Experience managing paid media / PPC team members

Salesforce or similar CRM experience

HYROS or advanced attribution experience

Microsoft Ads experience

Current salary

Expected salary

Notice period / earliest availability

CV / résumé upload+Portfolio (PDF, DOC, or DOCX)

Willingness and ability to work primarily on-site at Block 7 Gulshan-e-Iqbal, Karachi

A
B
C

Strategic screening

Describe a B2B Google Ads account where performance deteriorated. How did you identify the root cause, and what did you do next?

Lead volume is healthy, but sales reports that lead quality has collapsed. What would you investigate before changing campaigns?

After reviewing Advertidea and this role, what would you want to understand before taking responsibility for the paid acquisition function?

Thank you for applying. We value thoughtful, senior-level answers. Shortlisted applicants will be contacted.