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Dealership AI Performance Scorecard

Is Your Dealership AI Actually Working? Find out in about 3 minutes. See how effectively your dealership is turning AI into results across Team & Adoption, Process & Governance, and ROI & Accountability.
15 questions • 3 performance areas • Vendor-independent

How comfortable is your sales/BDC team working with AI-engaged leads today?

How comfortable is your sales/BDC team working with AI-engaged leads today?
Not at allVery Comfortable

How confident is your team in knowing when to step in versus allowing the AI to continue the conversation?

Not CofidentVery Confident

How well does your team understand how your AI engages and communicates with customers?

Very little understandingExpert

How consistently does your team act on AI alerts, opportunities and handoff notifications?

Often MissedConsistently Acted Upon

When taking over an AI conversation, how effectively does your team continue the conversation without making the customer repeat themselves?

Disconnected Hand OffCompletely Seamless

How thoroughly has your AI been trained on your dealership’s actual processes, expectations and communication standards?

Primarily out-of-the-box Completely Customized

How confident are you that your AI consistently provides accurate answers about inventory, pricing, incentives and dealership policies?

Regularly Find Inaccuracies Highly Confident

How consistently does someone at your dealership review actual AI/customer conversations for quality, missed opportunities and areas for improvement?

RarelyConsistently Reviewed

How clearly is responsibility for AI performance assigned within your dealership?

Nobody Owns ItClear owner with defined responsibilities

How well are AI-generated opportunities tracked from conversation through appointment, show and sale?

We Cannot Follow the Complete Journey Fully Tracked

How clearly can you measure AI’s impact on lead-to-appointment conversion?

We Don't KnowPrecisely Measured

How clearly can you measure the amount of employee time AI saves your dealership?

We Don't measure We Actively Quantify It

How confidently can you calculate the financial return from your AI investment?

We cannot calculate ROIROI is Clearly Measured

How well do your AI tools, CRM and dealership processes work together to create one continuous customer journey?

Highly Disconnected Fully Coordinated

If you changed AI providers tomorrow, how much of the AI process you’ve built would your dealership retain?

We will start overOur process belongs to us

What's your biggest frustration? Select all that applies.

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