Priority Labs is a 9-day sprint for UW-Madison students who are passionate about what they’re making. It doesn’t matter if you’re coding a startup, dropping an album, scaling a clothing brand, or building a personal brand. If you're building something, this room is for you.
After the success of our inaugural cohort in Spring 2026, we are partnering with the Entrepreneurship Hub this semester to bring you a bigger, better sprint.
Dates: September 25th - October 4th
Time: 7am-8am every morning
It's not a club. Not a hackathon. Not a pitch comp. It’s 9 days of 7 AM starts, getting out of our isolated silos, and putting ambitious people on campus in one room to work side-by-side.
Applications are rolling & we have a limited number of spots. The earlier you complete this form, the better.
I only have one question for you below. Just tell me what you're working on. I review these very quickly. If the passion is there and you sound like a fit for the class, I will email you with a link to schedule a quick chat with me.
Recommended, not required. I'd love to check out what you've been working on.