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Our data + your honest take = 💛

We've got the data, but we want the story behind it.
The State of Social Media 2027 drops this December with a full year of numbers across nine platforms. But data doesn't capture what it felt like to actually live through 2026 on social... or where you think things are going.
So we're asking for your honest take. What 2026 was really like for you on social media, and how you see 2027 shaping up. No recycled predictions, no guru playbooks, just what you genuinely think.
Thank you for your time and for helping us tell a more complete story of the industry.
👋 Have any questions? Write to us at communication@metricool.com; we read and respond to every email.

Your honest take on 2026 and 2027

How was social media for you in 2026? And where do you see things going in 2027? Feel free to go in any direction — this is your space.
💡 Some angles you might want to explore; pick one that resonates with you:
- What actually worked for you in 2026, and why?
- Anything that flopped harder than expected?
- A platform that surprised you — positively or negatively?
- A trend you think was overhyped, or one that flew under the radar?
- Where do you think social media is heading in 2027?

Your name

Your brand or company

A social media profile

Your picture

Your email

This will never be public, it's only in case we need to contact you for clarification

Data processing

Metricool Software, S.L. is responsible for processing the data collected in this survey for the purpose of creating a report on the state of social media and to be able to publish it with your name and photo in the report and/or on Metricool's website or social media profiles. You have the rights of access, rectification, deletion, limitation, opposition, and portability that you can exercise by sending an email to legal@metricool.com. More information in the Privacy Policy.