Page 1 of 2

Non-Dues Revenue Base Camp Justification Toolkit

Need approval to enroll in NDR Base Camp? We’ve made the ask a little easier!

Answer a few quick questions to build a personalized email and talking points to show why Base Camp is worth it for you and your association.

Grow or diversify our non-dues revenue

Build a stronger sponsorship prospect pipeline

Improve how we package and price sponsorship opportunities

Have better sales conversations with prospects and sponsors

Strengthen sponsor retention and renewals

Get more strategic about our overall non-dues revenue approach

Create more consistent processes for sponsorship sales

Make better use of the opportunities/assets we already have

Generating one or more new sponsorships

Increasing the value of existing sponsorships

Retaining sponsors we might otherwise lose

Saving staff time / creating more efficient processes

Giving me practical tools and templates I can use immediately

Giving me expert feedback on our actual work

Building skills our organization can continue using after the program ends