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E-commerce Operations & Growth Challenges Survey 2026

E-commerce Operations & Growth Challenges Survey 2026

Understanding the challenges businesses face when selling online, managing orders, and expanding into new markets.

We’re researching the challenges e-commerce businesses experience when running and growing their operations. This survey takes approximately 3–4 minutes. There is no product or sales pitch behind the research.

What is the biggest challenge you currently face when running your e-commerce business?

How often do operational problems affect your business?

A
B
C
D
E

About Your Business

Where is your business primarily based?

A
B
C
D
E
F
G
H

What does your business mainly sell?

A
B
C
D
E

How many people work in your business?

A
B
C
D
E
F
G

Approximately how many online orders do you receive per month?

A
B
C
D
E
F
G

How You Sell

Which channels do you currently use to sell online?

Where are most of your customers located?

A
B
C
D

Approximately what percentage of your orders are international?

A
B
C
D
E
F

Operations

Which parts of your e-commerce operations cause the most problems?

How much manual work is involved in your normal order process?

A
B
C
D
E

How well do the tools and services you currently use work together?

A
B
C
D
E

How much staff time is spent dealing with operational problems each week?

A
B
C
D
E
F

Business Impact

Have operational problems ever caused you to lose an order or customer?

A
B
C

Have you ever rejected, cancelled, or avoided selling to a customer because completing the transaction was too difficult?

A
B
C

Have you ever decided not to sell in a particular country or market because operating there seemed too difficult?

A
B
C

Existing Solutions

Which types of tools or service providers do you currently rely on?

Overall, how satisfied are you with the tools and services you currently use?

A
B
C
D
E

What is the biggest problem your current tools still don't solve?

Follow-up

If you could eliminate one major difficulty from running your e-commerce business, what would it be?

Would you be willing to participate in a short 15-minute follow-up interview about your experience?

A
B