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Survey for UK SME Suppliers

Go Diverse (funded by Innovate UK) with Brunel University, London has developed an AI-powered platform to help connect SMEs with relevant contracts based on your complete business context than just the keyword/industry tags, and make the government tendering easy for you. Your honest feedback will directly shape this solution further.

12 questions - 4 minutes - Free trial of the platform for every participant

Section 1: Business Profile

Q1. What is your business's approximate annual turnover?

Q2. What sector or industry does your business operate in?

Q3. How long has your business been operating?

Q3. How long has your business been operating?

Section 2: Public Sector Procurement Experience

Q4. Have you ever bid for or won a contract with a UK public sector organisation (e.g., local councils, NHS, government departments, schools, police, prisons)?

Q4. Have you ever bid for or won a contract with a UK public sector organisation (e.g., local councils, NHS, government departments, schools, police, prisons)?

Section 3: Barriers and Challenges

Q5. What are the biggest barriers your business faces when trying to win public sector contracts? (Select up to 5)

Q5. What are the biggest barriers your business faces when trying to win public sector contracts? (Select up to 5)

Q6. On average, how much time does your business typically spend preparing a single public sector bid?

Q6. On average, how much time does your business typically spend preparing a single public sector bid?

Q7. Have you ever decided NOT to pursue a public sector opportunity that you were otherwise qualified for?

Q7. Have you ever decided NOT to pursue a public sector opportunity that you were otherwise qualified for?
A
B
C

Section 4: Support Needs and Product Feature Validation

Q8. If you could only have THREE of the following features in a new procurement platform tool, which would you choose? (Select top 3)

Q8. If you could only have THREE of the following features in a new procurement platform tool, which would you choose? (Select top 3)

Section 5: Budget & Investment in Tendering

Q9. What is your estimated ANNUAL budget for pursuing public sector contracts?
(Think about: staff time spent on bids, external consultants, software tools, training, and any other tendering-related costs.)

Q9. What is your estimated ANNUAL budget for pursuing public sector contracts?(Think about: staff time spent on bids, external consultants, software tools, training, and any other tendering-related costs.)

Q10. Which of the following do you CURRENTLY use for finding and bidding on public sector contracts?
(Select all that apply)

Q10. Which of the following do you CURRENTLY use for finding and bidding on public sector contracts?(Select all that apply)

Q11. If you use paid services (alerts, consultants, or tools), what is your TOTAL annual spend AND how do you feel about the value for money?


Annual spend on external support:

Q11. If you use paid services (alerts, consultants, or tools), what is your TOTAL annual spend AND how do you feel about the value for money? Annual spend on external support:

Value satisfaction:

Value satisfaction:

Q12.  Imagine a platform that combines the features you selected in Section 4 (smart alerts, document access, eligibility checking, bid writing AI, social value guidance). What would be FAIR VALUE annually?
(Consider time saved, increased win rates, and current costs)

Q12.  Imagine a platform that combines the features you selected in Section 4 (smart alerts, document access, eligibility checking, bid writing AI, social value guidance). What would be FAIR VALUE annually?(Consider time saved, increased win rates, and current costs)

Q13. Which ONE feature would make you MOST willing to pay for a platform?
(Select your top priority)

Q13. Which ONE feature would make you MOST willing to pay for a platform?(Select your top priority)
A
B
C
D
E
F
G
H

Q14. Is there anything else you'd like to share about your experience with or thoughts on public sector procurement? Any pain points, wins, or suggestions for improvement?

Section 6: Open Feedback

One last thing, Vishal here…

Thank you for your insights! To say thanks, I’d love to enter you into our £500 prize draw (5 x £100 winners) and invite you to our Pilot Program when we launch.

Thank you for your insights! To say thanks, I’d love to enter you into our £500 prize draw (5 x £100 winners) and invite you to our Pilot Program when we launch.
Thank you for your insights! To say thanks, I’d love to enter you into our £500 prize draw (5 x £100 winners) and invite you to our Pilot Program when we launch.