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CRO Strategist - Customers Who Click

Are you tired of "best practice" CRO advice that ignores what the data's actually telling you?

We're Customers Who Click - a boutique CRO agency for DTC brands. We don't run tests because a listicle said we should. We build testing pipelines from real customer research, and we go after the parts of a business that actually move revenue, not just the homepage hero banner.

We're looking for a CRO Strategist to lead testing programmes for existing clients. You'll run strategy sessions, turn research into a steady stream of prioritised test ideas, and work alongside our designers, developers and copywriters to get them live.

This is part-time to start - around 20 hours/week working remotely, with room to grow as the client base does.

What you'll need:

1. Proven CRO experience in an agency or freelance setting with e-commerce/DTC clients - this is a must 2. A track record of using customer research and data analysis to shape what gets tested, not just running tests off a hunch 3. Comfortable using AI tools to speed up analysis and test ideation 4. Familiarity with Shopify, and CRO tools such as Heatmap, Shoplift, Intelligems, Rebuy and more... 5. A solid grip on UX/UI principles and testing tools 6. Strong communication skills - you'll be client-facing from day one 7. Able to work independently and turn insight into action without someone managing every step

No CV needed. Fill in the form below, tell us about a testing pipeline you've built, and send a short video walking us through it.

Tell us a bit more about yourself

Video Introduction

Record a 2-3 minute video talking through a CRO strategy or test programme you built for a client - what the research told you, what you prioritised and why, and what the result was. Upload to Loom, Kommodo, or YouTube (unlisted) and paste the link below.

Written Questions

1. Walk us through how you prioritise a backlog of test ideas when you've got more opportunities than time and budget. What framework or process do you use, and give a specific example of a call you made.

2. Tell us about a time your data or research told you something different from what the client (or your own instinct) expected. What did you do with that?