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PostShop — Get Started

This takes about 10 minutes. The most important part is telling us how you actually talk — the more real you are, the better your posts will sound.

The Basics

Business or account name

Your name (if different from business name)

Your cell phone number

Best phone number for account communications

Email address

Location (city / area)

Who referred you?

Name or referral code (optional)

Which platforms do you want us to post to?

Which platforms do you want us to post to?

What You Do

Describe what you do in 2-3 sentences, the way you'd tell a neighbor at a BBQ.

Don't overthink this. Just talk like you normally talk.

What are your main services, skills, or specialties?

Example: "I do kitchen and bathroom remodels, mostly in the $30K-$80K range"

What makes you different from others who do what you do?

What do your customers or teammates say about you that you're proud of?

How long have you been doing this?

Any certifications, team affiliations, awards, or credentials worth mentioning?

Examples: licensed and insured, varsity starter, club team, dean's list, board certified

Your Voice

This is the most important section. We want your posts to sound like YOU — not a marketing agency, not a generic AI, not a corporate brand.

How would you describe your personality in 3-5 words?

Examples: funny and direct, serious but approachable, laid back, competitive, no-nonsense

How would your friends or coworkers describe you?

Text a friend about a great day at work or a big win. Type it exactly how you'd text it.

Slang, abbreviations, emojis — all good. This is the single most useful thing for capturing your voice.

Now do the same — something funny, frustrating, or unexpected that happened.

Any phrases, words, or slang you use a lot?

Is there anything you would NEVER say, or any tone that would feel wrong coming from your account?

Examples: "Don't make me sound like a motivational poster" or "No corporate buzzwords"

Content and Preferences

What types of things could you realistically text us photos or videos of?

What types of things could you realistically text us photos or videos of?

Any topics you want us to make sure we cover regularly?

Examples: "Always mention we're licensed and insured" or "Recruiting visibility is a priority"

Any topics that are OFF LIMITS for your social media?

Examples: pricing, specific clients, politics, competitors, personal family stuff

How do you want posts to end?

How do you want posts to end?
A
B
C
D
E
F

Do you want to review posts before they go live?

Do you want to review posts before they go live?
A
B
C

That's it!

Once we receive this, we'll build your custom voice profile, connect your accounts, and send you your dedicated PostShop number. From that point on, your only job is to text us photos and videos. We handle everything else. Welcome to PostShop.