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SJBCentral Partnership Intelligence Assessment

Tell us about your campaign objective, audience, and partnership goals. SJBCentral will evaluate your opportunity landscape and determine the right intelligence approach for your organization.

Estimated completion time: 5 minutes

Section 1 — Organization Profile

Tell Us About Your Organization

1. Name

2. Organization / Company Name

3. Your Role

4. Website

5. Email

6. Industry

Section 2 — Partnership Decision

What Decision Are You Trying To Make?

7. What is the primary partnership objective?

7. What is the primary partnership objective?
A
B
C
D
E
F
G
H

8. Describe the partnership decision you are trying to make.

Example: "We are launching our Fall collection and want to identify cultural partners who can help us reach Gen Z consumers in the DMV."

Section 3 — Partnership Landscape

What Opportunities Should We Evaluate?

9. What types of partners are you interested in?

9. What types of partners are you interested in?

10. Are there specific partners, communities, or markets you want considered?

11. Geographic Focus

11. Geographic Focus

Section 4 — Campaign Context

Help Us Understand The Opportunity

12. Campaign Timeline

13. Estimated Partnership Investment

14. What stage is this initiative currently in?

Section 5 — Success Measurement

What Does Success Look Like?

15. Primary KPI

15. Primary KPI
A
B
C
D
E
F
G
H

16. How will success currently be measured?

17. Do you currently have partnership evaluation criteria?

17. Do you currently have partnership evaluation criteria?
A
B

Section 6 — Sprint Fit

Final Questions

18. What is your biggest challenge when evaluating partnerships?

18. What is your biggest challenge when evaluating partnerships?

19. What would make this Sprint valuable to your team?

20. Anything else we should know?