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Retail Operations Manager

Main Target & Added Value

To drive sustainable revenue growth, strengthen brand awareness, expand customer reach, and increase profitability across Shwe Zay Mini Mart's retail stores and sales channels.

The position is expected to develop and execute effective sales and marketing strategies, improve customer acquisition and retention, and identify new business opportunities.

Key Business Objectives:
● Ensure Smooth and Efficient Daily Operations Across All Assigned Stores
● Improve Store Profitability Through Operational Efficiency and Expense Control ● Maintain High Inventory Accuracy and Minimize Stock Losses ● Strengthen Store Discipline, Service Quality, and Operational Standards ● Develop Capable Store Supervisors and Teams with Clear Accountability
Position Summary
The Retail Operations Manager is responsible for overseeing the day-to-day operations of Shwe Zay Mini Mart branches, ensuring that stores operate efficiently, consistently, and in accordance with company policies and Standard Operating Procedures (SOPs).

The role focuses on store performance, inventory management, staff productivity, customer service, cost control, and operational compliance.

The successful candidate must be a hands-on leader who can identify operational issues, implement practical solutions, and ensure that every store achieves its operational and financial objectives.
Job Description
Multi-Store Operations Management
● Oversee daily operations across all assigned retail branches.
● Ensure stores maintain consistent operational standards and customer service quality.
● Conduct regular store visits, inspections, and performance reviews.
● Ensure compliance with store opening and closing procedures, cash handling, and security protocols.
● Resolve operational issues promptly and implement preventive measures.

Inventory Management & Stock Control
● Monitor inventory accuracy, product availability, stock movement, and shrinkage.
● Coordinate with Purchasing and Warehouse teams to ensure timely replenishment.
● Control expired, damaged, slow-moving, and missing inventory.
● Ensure proper stock receiving, transfers, storage, and stock-count procedures.
● Implement corrective actions to reduce inventory losses.

Cost Control & Store Profitability
● Monitor controllable operating expenses against approved budgets.
● Identify cost-saving opportunities without compromising operational efficiency.
● Review store productivity, staffing costs, and resource utilization.
● Monitor store-level profitability and recommend operational improvements.
● Support management in achieving branch break-even and profitability targets.

Staff Management & Development
● Supervise Store Supervisors and assigned operational personnel.
● Monitor staffing levels, shift schedules, attendance, and discipline.
● Ensure proper onboarding, training, and implementation of company SOPs.
● Conduct performance evaluations and provide coaching to improve productivity.
● Build a culture of accountability, teamwork, and continuous improvement.

Store Standards & Customer Experience
● Maintain high standards of store cleanliness, product display, pricing accuracy, and merchandising.
● Ensure products are properly displayed, priced, and available for customers.
● Monitor customer complaints and ensure timely resolution.
● Coordinate with the Sales & Marketing team on promotional implementation.
● Improve the overall shopping experience to encourage customer satisfaction and repeat visits.

Compliance, Risk & Asset Management
● Ensure compliance with company policies, safety procedures, and operational regulations.
● Monitor POS transactions, cash reconciliation, CCTV, and store security controls.
● Prevent operational losses, employee fraud, and inventory discrepancies.
● Ensure proper maintenance and use of store equipment and company assets.
● Escalate critical operational risks to the Head of Department.

Performance Monitoring & Reporting
● Monitor store-level operational KPIs and identify performance gaps.
● Prepare weekly and monthly operational performance reports.
● Develop corrective action plans for underperforming stores.
● Coordinate with Sales, Purchasing, Finance, HR, and other departments.
● Provide recommendations to the Head of Department to improve operational efficiency and profitability.
KPI Performance Measurement

● Store Operational Performance: Achievement of approved branch operating objectives ● Operating Expense Control: Maintain controllable expenses within approved budgets ● Inventory Accuracy: ≥98% ● Product Availability: ≥95% ● Inventory Shrinkage: ≤0.30% ● Store Profitability: Improvement in store-level net profit and EBITDA ● Cash & POS Accuracy: 100% daily reconciliation and timely discrepancy resolution ● SOP Compliance: ≥95% compliance during operational audits ● Staff Productivity: Improvement in sales and transactions per labor hour ● Store Standards & Customer Service: ≥95% internal inspection compliance ● Operational Reporting: 100% timely submission of required reports

Qualifications & Requirements ● Bachelor's degree in Business Administration, Retail Management, Operations Management, or a related field. ● Minimum 3–5 years of relevant experience in retail operations, FMCG, supermarkets, convenience stores, or multi-branch retail businesses. ● At least 2 years of supervisory or managerial experience, preferably in multi-store operations. ● Strong knowledge of inventory management, stock control, cash handling, POS systems, and retail SOPs. ● Experience in budgeting, expense control, operational reporting, and store profitability management. ● Proven ability to manage store teams and improve operational performance. ● Strong leadership, decision-making, analytical, and problem-solving skills. ● Proficiency in Microsoft Excel and operational reporting. ● Willingness to travel between branches and conduct regular store inspections. ● Ability to work independently, take accountability, and deliver measurable operational improvements.

We are looking for a disciplined, hands-on operations leader who can build efficient store teams, strengthen operational controls, and drive sustainable profitability.

1. Sales Strategy & Revenue Growth ● Monitor daily and monthly sales performance against targets. ● Identify sales opportunities across retail, wholesale, field sales, and online channels. ● Develop initiatives to increase customer transactions, average basket value, and repeat purchases. ● Analyze product and store performance to recommend sales improvement strategies.

2. Marketing & Brand Development ● Plan and implement promotional campaigns, seasonal activities, and customer engagement programs. ● Lead social media, digital marketing, and in-store promotional initiatives. ● Coordinate with the Graphic Design and Digital Marketing teams on campaign execution. ● Strengthen brand awareness and customer loyalty. ● Evaluate marketing effectiveness and return on investment.

3. Customer Acquisition & Business Development ● Develop strategies to attract new retail and wholesale customers. ● Identify potential business partnerships and corporate sales opportunities. ● Expand field sales activities and customer coverage. ● Improve customer retention through loyalty programs and targeted promotions.

4. Sales Analysis & Profitability ● Review sales trends, customer behavior, and product performance. ● Monitor promotional discounts and their impact on gross profit. ● Coordinate with Purchasing to recommend profitable product assortments. ● Prepare sales forecasts, performance reports, and improvement action plans.

5. Team Leadership & Cross-Functional Coordination ● Lead and monitor assigned sales and marketing personnel. ● Establish individual sales targets and performance expectations. ● Collaborate with Retail Operations to ensure promotional readiness and execution. ● Provide regular performance updates and recommendations to the Sales Director.

Interested?

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