Whether you're selling sponsorships, exhibit space, advertising, or a little bit of everything, this assessment will help you see where things stand.
10 quick questions, about 3 minutes. At the end, you'll see where your non-dues revenue is strong, where it's leaking, and one thing you can fix this week.
Answer based on what you actually do, not what you'd like to be doing. And “Not sure” is a perfectly good answer. It tells you something too.