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Gen Z Visitors’ Perceptions of Urban Farming and Willingness to Participate at PARC, Subang Jaya

You are invited to participate in an academic research study titled Gen Z Visitors’ Perceptions of Urban Farming and Willingness to Participate at PARC, Subang Jaya.

This study aims to understand how young adult visitors perceive urban farming, how relevant they consider it to their interests and lifestyles, and their willingness to participate in related activities at PARC. It also seeks to identify the factors that may encourage or discourage participation, as well as the activity arrangements and improvements that visitors would prefer.

This questionnaire is intended for individuals aged 18–29 who are currently visiting PARC, Taman Subang Ria, Subang Jaya. • Screening Questions: Consent and eligibility • Section A: Respondent Profile Background information and previous gardening or urban-farming experience • Section B: Awareness and Exposure Previous awareness of and exposure to PARC’s Grow Your Food initiative • Section C: Perceptions of Urban Farming Perceived benefits and personal relevance of urban farming • Section D: Willingness to Participate Willingness to engage in selected urban-farming activities • Section E: Motivations, Barriers and Activity Preferences Factors influencing participation, perceived barriers and preferred activity arrangements • Section F: Additional Comments Optional suggestions for improving urban-farming activities and participation at PARC

Your participation is entirely voluntary. There are no right or wrong answers, and you are encouraged to respond honestly based on your own views, experiences and preferences. You do not need to have previous gardening or urban farming experience to participate.

Some questions describe hypothetical urban farming activities and participation arrangements. These are provided to help you consider specific opportunities and should not be interpreted as confirmation that all the activities are currently available at PARC.

Your responses will be used solely for academic research purposes and analysed collectively. No gardening activity or physical participation is required as part of this questionnaire. You may also choose not to answer the optional final question. By proceeding, you confirm that you have read the research information and agree to participate voluntarily, subject to the eligibility requirements. Thank you for your valuable time and contribution to this study.