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S3 · Post-Session Commitment · Your Leadership Decision

You Now Know Who You Are For.

This is not a marketing exercise. It is a leadership decision. You have chosen a direction. A specific person, a specific problem, a specific message. Leaders who choose specifically outperform those who try to reach everyone. This form locks that decision and turns it into action.

PART 1 · YOUR IDENTITY ANCHOR

Your nine words remain the foundation. Carry them into every decision this form asks you to make. If something feels off in your answers, return to the words. They are the test.

My three Vision words Word 1, Word 2, Word 3

My three Value words Word 1, Word 2, Word 3

My three Voice words Word 1, Word 2, Word 3

PART 2 · YOUR IDEAL CLIENT

The person you are building for. Locked. Write the final version here, the one that emerged from the session, the hot seat, and the group discussion. Specific. Human. Real.

Name and Situation

Their Specific Problem

What They Believe That Keeps Them Stuck

What They Are Hoping For

PART 3 · THE MATCH

Your positioning statement against your ideal client. Write your positioning statement here. Then answer the questions below it.

My Positioning Statement

Does this person feel found by this message, and why

What would make the match stronger?

PART 4 · WHERE YOUR MAGNET IS STRONGEST

Not a lane choice yet. That is Session 4. An honest read on fit, based on who you described.

The audience type where my magnet is strongest right now, and why

PART 5 · THE LEADERSHIP COMMITMENT

One decision. One signal. One deadline.

Based on the ideal client you locked today, what is one thing about how you currently show up that does not speak to that person? Then choose one signal that puts your decision into the world before Session 4.

This is not a to do list. It is a direction decision.

A signal is a single, specific expression of your decision. Something that puts your ideal client description and your positioning statement into the world in a way that can be encountered. The rule is simple: after someone reads or hears it, does your ideal client feel seen, not sold to?
A: A piece of content. One post, one email, one short piece, written from your belief, in your voice, for the person you described. B: A direct conversation. Reach out to one person and show up as the practitioner your positioning statement describes. No pitch. Just presence. C: A visible position. Update one place where people find you so it speaks directly to your ideal client's specific problem. D: An offer or invitation. Frame one offer or invitation specifically for the person you described. E: Your first expression, pre-launch only. Write your bio, profile description, or first piece of content built entirely from your ideal client description and positioning statement. Share in Slack with the cohort first.

What currently does not speak to my ideal client

Which signal type will you send? (A / B / C / D / E)

The signal I will send

I will do this by (Day + Time)

With / for (person or audience)

This will attract my ideal client because

You are not finding clients. You are becoming findable to the right ones. That is the decision you made today.