Answer 15 honest questions about your brand and find out instantly where your visual identity is working - and where it is quietly costing you customers.
Each question is scored from 1 to 5:
1 - Not at all
2 - Not really
3 - Somewhat
4 - Mostly
5 - Completely
Your total score out of 75 tells you exactly where your brand stands:
60 to 75 - Your brand is working. Small refinements rather than structural changes.
40 to 59 - Your brand has potential but is falling short of your product. Real gaps that are costing you customers.
Below 40 - Your brand is working against you. The identity does not match the quality of what you sell.
There are no right answers that feel better than the truth. The more honestly you answer, the more useful your result will be. Takes around 5 minutes.