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2026 Survey Study - Napta

Demographic information

In which country are you based?

What industry do you currently work in?

What industry do you currently work in?
A
B
C
D
E

What is your level of experience?

What is your level of experience?
A
B
C
D
E

What is the size of your organisation?

What is the size of your organisation?
A
B
C
D

Business 2025 vs 2026

Your organisation’s overall performance in 2025 was:

Your organisation’s overall performance in 2025 was:
A
B
C
D
E

What is your outlook for the growth of your market segment in 2026?

What is your outlook for the growth of your market segment in 2026?
A
B
C
D
E

Why?

How would you assess the current economic context in comparison to 2025?

How would you assess the current economic context in comparison to 2025?
A
B
C
D

Do you expect 2026 to be :

Do you expect 2026 to be :
A
B

Why?

Key challenges for professional services firms in 2026

What are the main challenges you are currently facing in your business?

(Multiple choice, select up to 3)
What are the main challenges you are currently facing in your business?

In your opinion, what will be the key selection criteria for service providers in 2026?

In your opinion, what will be the key selection criteria for service providers in 2026?

In your view, how will pricing models evolve in 2026?

In your view, how will pricing models evolve in 2026?
A
B
C
D
E

Why?

The impact of AI on professional services

How would you assess your AI maturity level?

1 star: minimal or no usage | 5 stars: fully integrated across all processes
How would you assess your AI maturity level?

On which metric(s) is AI already having a positive impact?

On which metric(s) is AI already having a positive impact?

How do your clients currently perceive the use of AI within your services?

(1 choice)
How do your clients currently perceive the use of AI within your services?
A
B
C
D
E

HR challenges and outlook

What will be your main human resources challenge in 2026?

What will be your main human resources challenge in 2026?
A
B
C
D
E
F
G

In order of importance, what reasons would lead you to consider leaving your company?

(1: strongest factor, 10: weakest factor)
In order of importance, what reasons would lead you to consider leaving your company?
1
1
1
1
1
1
1
1
1
1

On a scale of 1 to 5, how likely are you to stay in the service sector for the long term (>5 years)?

(1: highly unlikely, 5: highly likely)
On a scale of 1 to 5, how likely are you to stay in the service sector for the long term (>5 years)?

Are there any major issues for 2026 that you feel have been overlooked?