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Optimized Hub — Deep Dive Audit Intake
1. Full Name
*
2. Business Name
*
3. Email
*
4. Role / Business Type
*
A
Realtor
B
Loan Officer
C
Real Estate Team Leader
D
Mortgage Broker
5. Monthly Lead Volume
*
A
Under 20
B
20-50
C
50-100
D
Over 100
6. What is your average commission per closed deal?
*
A
Under $3,000
B
$3,000-$6,000
C
$6,000-$10,000
D
$10,000 or more
7. What is your revenue goal for the next 90 days?
*
A
Under $25,000
B
$25,000-$50,000
C
$50,000-$100,000
D
Over $100,000
8. Current Conversion Rate (Out of every 10 leads, how many you typically close?)
*
A
1 or fewer
B
2-3
C
4-5
D
6 or more
9. How quickly do you respond to a new lead?
*
A
Under 5 minutes
B
Within the hour
C
Same day
D
Next day or later
10. Average Days to Close
(From first contact to closed deal)
*
A
Less than 30 days
B
30-60 days
C
60-90 days
D
Over 90 days
11. Where do most leads go silent or drop off?
*
A
After the first call or message
B
During the follow-up phase
C
After showing a property or submitting an application
D
After making an offer
E
I'm not sure
12. How do you currently follow up with new leads?
*
A
I call or text them manually
B
I use email only
C
I have a mix of calls, texts, and emails but no set system
D
I have an automated follow-up system in place
13. How many times do you typically follow up with a lead before giving up?
*
A
1-2 times
B
3-5 times
C
6-10 times
D
I follow up until they respond or opt out
14. What do you do with leads that have gone cold or stopped responding?
*
A
I leave them alone
B
I try one more time then move on
C
I periodically reach back out manually
D
I have no system for re-engaging old leads
15. Which of the following are you currently paying for?
*
A
CRM (e.g. Follow Up Boss, LionDesk, HubSpot)
B
Email Marketing tool (e.g. Mailchimp, ActiveCampaign)
C
Dialer or calling software
D
Social Media scheduling tool
E
Lead generation platform (e.g. Zillow, Realtor.com)
F
None of the above
16. Of the tools you just listed, which ones do you actually use consistently?
*
A
CRM
B
Email Marketing tool
C
Dialer or calling software
D
Social Media scheduling tool
E
Lead generation platform
F
None - I pay for them but don't use them constantly
17. Are you currently using any AI tools in your business?
*
A
None
B
ChatGPT occasionally
C
Paid AI tools
D
Fully automated AI workflows
18. What have you already tried to improve your lead follow-up or conversion rate?
19. What is your single biggest frustration with your current lead process?
*
20. What is your preferred language for this report?
*
A
English
B
Spanish
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