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How Do People Use Credit Card Rewards?

Hi! I’m working on a research project to better understand how people use credit card rewards.


I’m especially interested in how people choose which card to use, how they redeem points, and what feels confusing or frustrating about rewards programs.


If you have at least one rewards credit card, I’d really appreciate your input. The survey takes about 3–4 minutes.


At the end, you can optionally leave your email if you’d be open to a short follow-up conversation.

Questions

How old are you?

How old are you?
A
B
C
D
E

Do you currently have at least one credit card that earns rewards (cashback, points, or miles)?

Do you currently have at least one credit card that earns rewards (cashback, points, or miles)?
A
B

How many rewards credit cards do you currently use?

How many rewards credit cards do you currently use?
A
B
C

Approximate monthly credit card spend

Approximate monthly credit card spend
A
B
C
D

How do you usually decide which card to use?

How do you usually decide which card to use?
A
B
C
D
E

Have you ever redeemed rewards and later felt it wasn’t a good deal?

Have you ever redeemed rewards and later felt it wasn’t a good deal?
A
B
C

Do you actively track rewards toward a specific goal?

Do you actively track rewards toward a specific goal?
A
B

What feels most confusing about credit card rewards?

How confident are you that you’re maximizing your rewards?

How confident are you that you’re maximizing your rewards?
Not ValuableExtremely Valuable

How valuable would a tool be that helps you choose the right card and evaluate redemptions?

How valuable would a tool be that helps you choose the right card and evaluate redemptions?
Not ValuableExtremely Valuable

Where do you currently learn about credit card rewards or optimization?

Where do you currently learn about credit card rewards or optimization?
A
B
C
D
E
F
G

Would you like early access to test the prototype that helps you better understand and optimize your credit card rewards?

Would you like early access to test the prototype that helps you better understand and optimize your credit card rewards?
A
B
C

Please drop your email here :)