Find your brand content gap & sign your next client 💰❤️‍🔥

Quiz

THE IDENTITY GAP

THE IDEAL CLIENT GAP

THE OFFER GAP

THE AUTHORITY GAP

i have a specific person in mind. i know their situation, what they're struggling with, and why they'd choose me

it's mostly clear but I'm not sure my ideal client/customer would know that I am specifically for them rather than someone offering something similar to me

i know the problem i solve but i'm still figuring out exactly who has that problem

honestly i'm not sure, i don't want to niche down too much in case i exclude people

Customization

i know exactly what to post and it feels natural, content comes easily to me

i look to other people's content or use AI for inspiration but it always ends up feeling generic or not like me

i write the content, i show up consistently, but it never seems to lead to enquiries

i write the content fine but i never know how to tie it back to what i sell

Ease of Use

THE VISIBILITY GAP

...i genuinely don't know what makes me different from others in my space — i just know that i am

...i can explain it really well in person or on a call, but it never seems to come across in my content online

...i talk about what i do and how i do it, but i'm not sure that's actually enough to stand out as a brand

...i know who i am and what i stand for, but i don't know who i'm supposed to be talking to

Blogging

people tell me i'm inspiring or that they love my content... but it never translates into clients

honestly it feels like i'm posting into a void... nothing seems to land

people ask what i do or how they can work with me... but then ghost me when i explain it

i get engagement but the people commenting aren't who i actually want to work with

E-Commerce

i know exactly who i am and what i stand for, i just work out how to communicate it

i'm posting consistently but i don't feel clear on who i'm talking to

i have an offer but i couldn't clearly tell you what makes it different from anyone else offering something similar

i've never really put much thought into what i stand for... i gravitate towards tips and educational content to avoid sharing my opinion

How would you spend a weekend?

Human Blind Spot

i don't think i'm giving people enough proof that i can actually solve their problem — they don't trust me yet

i'm probably not making it clear enough why someone would choose me over anyone else doing something similar

price feels like the blocker, i feel my prices are too high or people can't afford it

i probably just haven't found the right content style or niche yet... i think i need to post more consistently

Finish

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