1. Would a first-time website visitor understand what you do within five seconds?
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1. Would a first-time website visitor understand what you do within five seconds?
2. Is it obvious who your services are for?
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2. Is it obvious who your services are for?
3. Do you clearly state the problem you solve?
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3. Do you clearly state the problem you solve?
4. Could someone else confidently explain your business after one visit to your website?
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4. Could someone else confidently explain your business after one visit to your website?