☀️ Let's check your USP vibe

Yes, based on customer interviews, feedback, or sales conversation

Yes, based on my own experience or expert intuition

We tackle a general process issue, not something specific

I'm not sure what the core problem is yet

It offers something no competitor can (tech, access, method)

It improves existing solutions incrementally

It’s easier to use or cheaper than most

There’s no real difference, just better execution

I have paying recurring customers or strong sales feedback

I've pitched it to the Innovation Department, and people seem interested

I've been invited to many Startup Awards Competitions

People get the value instantly and want to try it out

They’re curious, but I need to explain a lot

They often recommend to talk with the purchasing department

I haven’t pitched it in a live setting yet

Confident, sharp, with clear customer benefits

A bit long or technical, mainly features driven