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MarTech Stack Health Check – Quick Audit

Evaluate the health of your current marketing technology setup in under 5 minutes. Get a diagnostic score and personalized insights.

Name

Which industry do you belong to?

Which industry do you belong to?
A
B
C
D
E
F
G
H
I

Email address

We’ll send your personalized score and report to this email.

What is your main goal with your MarTech stack?

What is your main goal with your MarTech stack?

Which of the following tools are part of your current stack?

Select all that apply
Which of the following tools are part of your current stack?

How are your tools connected with each other?

Across your stack, overall
How are your tools connected with each other?
A
B
C
D
E

What % of your CRM/lead data has complete fields (email, phone, name)?

What % of your CRM/lead data has complete fields (email, phone, name)?
A
B
C
D
E

Do you actively de-duplicate and validate incoming data?

Do you actively de-duplicate and validate incoming data?
A
B

Do you track data freshness?

Do you track data freshness?
A
B
C

Do you manage consent actively?

Do you manage consent actively?
A
B
C

Do you have lifecycle journeys set up?

Do you have lifecycle journeys set up?
A
B
C
D

What triggers your campaigns?

What triggers your campaigns?
A
B
C
D

Do you test your marketing experiences or workflows?

Do you test your marketing experiences or workflows?
A
B
C

Do you track campaign ROI in a structured way?

Do you track campaign ROI in a structured way?
A
B
C

What attribution model do you use?

What attribution model do you use?
A
B
C
D
E
F

Do you use UTMs or link tracking for all campaigns?

Do you use UTMs or link tracking for all campaigns?
A
B
C

How many people in your team actively use Martech tools weekly?

How many people in your team actively use Martech tools weekly?
A
B
C
D

Has your team received formal training on your core tools?

Has your team received formal training on your core tools?
A
B

Do you have an internal Martech owner or admin?

Do you have an internal Martech owner or admin?
A
B

Can your current stack handle more traffic, campaigns, or geographies?

Can your current stack handle more traffic, campaigns, or geographies?
A
B
C

Have you faced performance issues during spikes?

Have you faced performance issues during spikes?
A
B

Do your current licenses limit growth or usage?

Do your current licenses limit growth or usage?
A
B