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Follow up: Mobile App Focus

How would you best describe your responsibilities?

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How would you best describe your responsibilities?

A

I purchase components that have been selected by someone else

B

I choose which components are needed, but someone else purchases them

C

I choose and purchase the components myself

How often would you expect to use the Farnell mobile app?

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How often would you expect to use the Farnell mobile app?

A

Daily

B

Weekly

C

Occasionally

D

Only when needed

In what specific situations would you prefer using a Farnell app over the website?

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In what specific situations would you prefer using a Farnell app over the website?

Placing urgent orders while away from my desk

Checking stock levels while on-site or in a warehouse

Tracking orders in real time

Scanning barcodes or QR codes to reorder parts

Other

If you’ve used similar supplier apps, what made them particularly useful (or not)?

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Rank the following in terms of importance in a Farnell app (1 = most important)

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Rank the following in terms of importance in a Farnell app (1 = most important)

1

Order tracking

1

Fast product search

1

Access to purchase history

1

BOM Management / saved carts

1

QR code scanning

1

Offline access

1

Notifications

1

One-tap reordering

1

Stock availability alerts via push notification

What notifications would be most useful to you?

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What notifications would be most useful to you?

Order shipped

Order out for delivery

Order delivered

Back in stock alerts for saved products

Price drop alerts for saved or frequently purchased items

Product availability updates

Updates on quote requests

Reminders to reorder frequently used components

Promotions or app-only discount offers

New product releases relevant to my past purchases or categories

System issues or downtime alerts (e.g. delayed dispatch)

I don't want any notifications

How important is offline access in warehouse, factory, or field work scenarios?

*

How important is offline access in warehouse, factory, or field work scenarios?

Very important

Somewhat important

Not important

What would put you off using a Farnell app?

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What would encourage you to try the Farnell app?

*

Would a daily check in reward or loyalty feature be appealing?

*

Would a daily check in reward or loyalty feature be appealing?

Yes

No

Maybe, depending on the reward

What types of rewards would be most appealing to you?

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What types of rewards would be most appealing to you?

Discounts

Loyalty Points

Free Shipping

Free Samples

Other

Any other feedback about us having a mobile app?

*