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The Ordinary Business Podcast Application

The episodes our listeners love most have one thing in common: a specific decision where you did something differently than the standard advice, and why it works for your life and business.

We're not looking for frameworks or best practices. We're looking for the moment you stopped doing what everyone said you should do and built something that fits you. Each episode gets built around that decision.

That might look like:

- A way of getting clients that doesn't rely on the channels everyone's pushing - A system, tool, or workflow you ditched (and what you replaced it with, or didn't) - A business structure you built around a constraint most people would try to work around Time off, boundaries, or a schedule that looks unconventional from the outside

Not a fit: your healing journey, your relationship with spirituality or intuition as your strategy, a pivot in how you see yourself, or a pitch for what you coach on. If the story ends with "and now I help people do this too," it's not a fit.

A few things to know before you apply:

- Who's listening: experienced women solopreneurs (plus a few tiny teams), usually 4-5+ years in business, under $300k/year, with fewer than 6k followers. They care about growing and making money. They just don't assume bigger is better, and they're tired of being told the next step is always more.

- What's working: the best-performing episodes are "anti" something, like how I don't use Notion or Asana, getting clients without email marketing, or running a business without childcare. Specific wins every time.

- How episodes are built: we'll talk through where your business was before the decision, what you decided, why it wasn't the obvious choice, what it looks like behind the scenes, and what changed (including what didn't work). If your story holds up to those questions, it's probably a good fit.

Not: “I can talk about how boundaries for business.”

Better: “I deleted Instagram from my phone for six months and only marketed through my email list — here’s what happened.”

Your full name and pronouns:

Email address

Website URL

Your decision, in one sentence *

This is not a teach-what-you-know podcast, nor is it, "let me tell you about my journey" podcast. This is a "talk about the unique decision that you can't find on Google" podcast.

Tell me the whole story. This is where you get picked or passed on, so be detailed. What could another business owner take from this?*

What's been your favorite episode and why? Have you left a review?

This podcast is community-oriented... meaning, we’re here to lift each other up. That includes sharing your episode when it goes live.

If you’re thinking, "But, my followers aren't business owners..." or "I don't want my competition to see behind-the-scenes..." then this probably isn’t for you.

The goal is for your audience (and mine) to see a new, more human side of what you do.

You'll also have the chance to win a free podcast ad spot... 👀