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WFS AWARD: MOST IMPACTFUL BRANDING INITIATIVE IN FOOTBALL BY SUMMA

DIRECTED TO:
The company, club, institution or individual who has displayed or executed an exceptional branding campaign.
WE WILL EVALUATE:
• Strength and effectiveness of the branding initiative
Resulting brand expansion Significant new increase in revenue or Community engagement
Degree of innovation and differentiation
Integration / synergies with existing brands Futureproof nature of creativity implied
*All Candidacies must be sent in English.

CONTACT INFORMATION

Company Name

First Name

Last Name

Email

Phone Number

CANDIDACY/ INITIATIVE BASIC INFORMATION

Initiative Name

Initiative´s Description

Goals Established

Goals Met (Results)

Other KPI´s

Why should my candidacy win the award?

CANDIDACY/ INITIATIVE SPECIFIC INFORMATION

Describe how this branding strategy has led to be present in new markets, has helped to expand the brand´s presence.

How did your branding strategy reflect on social media?

Describe the biggest challenges faced as part of your branding strategy and how these were overcome.

How has technology helped develop and implement this strategy?

Which are the three key initiatives included in this strategy?

Attach a Logo, PDF, or Video of the project (Not Mandatory)

Additional Information

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A
B